Scooter's is a Midwest-born nationwide coffee house. They added frozen yogurt to their already popular repertoire of tasty products. So they needed a new identity and I was fortunate enough to have had the opportunity to assist them with their new hybrid coffee/frozen yogurt venture. The rebrand included new identity mark and icons, in-store and outdoor signage, in-store materials, the interior design of new stores, food photography and grand opening strategy and materials. I was also involved in art directing several photo and video shoots.
Scooter's Packaging
Scooter's In-Store Design
Scooter's Vehicle Design
Scooter's Direct Mail Piece
Scooter's Menu Boards
Scooter's In-Store Signage Samples
Scooter's Facebook Campaign
